A brief guide to effective leadership communication during the Covid-19 crisis

The impact of Covid-19 has created huge uncertainty and emotional disruption. With information hard to come by, and so many unknowns and inconsistencies, people have an increased desire for transparency and guidance. How business leaders communicate during this period can help to create clarity, build resilience, and cut through the inertia that uncertainty can bring,Continue reading “A brief guide to effective leadership communication during the Covid-19 crisis”

Why targeting influential employees is more effective and efficient than all-colleague approaches

In internal communication, it is often assumed that we need to reach and engage the largest possible number of employees with our communications and this is reflected in measurements that focus on things such as page views and open rates, rather than outcomes and impact. This approach of attempting to communicate with all colleagues equally,Continue reading “Why targeting influential employees is more effective and efficient than all-colleague approaches”

Introducing the Comms Insider

Today I am launching a new blog – the Comms Insider.  The Comms Insider is where I will discuss all things internal communication and employee engagement. I’ll be writing about a mix of traditional, new and emerging theories and practices and how these can be adapted and applied in today’s rapidly changing business world toContinue reading “Introducing the Comms Insider”